Downtown Holiday Lights and Delights

Thank you to everyone who took part in Holiday Lights and Delights presented by Amazon! A sleigh’s worth of new socially distanced experiences were able to take place safely downtown from Nov. 27, 2020 through Jan. 9, 2021. Dazzling holiday-themed light sculptures came to life in Westlake Park, with more than 80,000 lights shining from larger-than-life installations of presents, arches, trees and more. DSA also brought an augmented reality adventure to designated spots throughout parks, sidewalks and plazas in the downtown Seattle retail core. With just your smartphone, you could discover a digital winter wonderland hidden in plain sight.

See you next year!

Tree-lighting Celebration

Thank you to those that tuned in to our tree-lighting celebration broadcast! We hope you enjoyed being able to take part in the annual tradition from the comfort of your own home this year.

Westlake Park Light Sculptures

At the end of 2020, a shimmering selection of light sculptures lit up Westlake Park and were perfect for a socially distanced holiday photo-op!

Augmented Reality Adventure

Did you find any of our AR hotspots in and around Westlake Park? We hope you got a chance to discover a hidden world of holiday cheer in downtown Seattle last month!


Occidental Square

The 17-foot sparkly holiday tree once again dazzled alongside the glowing groves of Occidental Mall in 2020.

Holiday Giveaways

Our Holiday Giveaways have wrapped up for the season. Last month, we gave out free, locally sourced gifts to Westlake Park visitors, including Seahawks blankets, Top Pot gift cards and Seattle Kraken scarves!

Interested in Partnering with DSA?

For future sponsorship inquiries, contact:

Jennifer Casillas