Brainstorming breakthrough ideas calls for a breakthrough brainstorming method
For this important brainstorming opportunity, we turned to Surya Vanka, a former Microsoft design leader, a tenured industrial design professor at the University of Illinois, and the originator of the Design Swarms process. For our Design Swarms, Surya — and partners from the School of Visual Concepts — led teams of downtown stakeholders through a series of exercises using an online whiteboard to generate more than 750 ideas. The teams then narrowed down their own work to top contenders, which you’re now invited to view and provide feedback on. See the top Revitalize Downtown concepts.